Make money with YouTube

Photo by Alexander Shatov on Unsplash.

It has been known for a long time now that you can make money with YouTube. With success, people can make this their regular income. Just look at PewDiePie, the most famous YouTuber in the World. He has over 1 million views per video, but views alone are not enough. PewDiePie has leveraged his YouTube channel in several smart ways. You can do this too. Do you also want to make money with your own YouTube channel? We’ll tell you the way!

Make money with your own YouTube channel

Starting your own YouTube channel is hard work and of course you want to be rewarded for it. Making money with YouTube is possible, but there are rules attached to making money with your channel. Within 12 months you need to have had at least 4,000 hours of views and at least 1,000 subscribers. Make sure you reach these numbers. Are you desperate? Then read Read This if You Want to Be YouTube Famous by Will Eagle for help!

Views

Once you reach these numbers, your journey to making money with YouTube begins. The most obvious income is the views. In the Netherlands, YouTubers get roughly between €0.50 and €4 per 1,000 views. Of course, this doesn’t really make your bank account sweat.

Advertising income

You can choose to allow ads on your video. When viewers click on this ad you get money. This is only possible when you link your account to an AdSense account. Please note! You must be at least 18 years old and you will only receive the money if there is €70 in earnings.

Sponsored Content

You are already getting better known on YouTube so sponsors will now approach you. They ask you to promote their products or services in your video for a fee and/or free products. It is important that you do not accept everything; it has to suit you.

Photo by Austin Distel on Unsplash.

Affiliate marketing

Don’t want to wait to be approached? You can take matters into your own hands by selecting products yourself. With affiliate marketing you recommend products from a selling party, such as Amazon.com for example. You get a URL link of the product from them. You place this link in the description of your video so that viewers are referred to the seller. Does a viewer buy through this link? Then you receive a portion of the purchase price.

Merchandise

You’ve come a long way in your career so it’s time for the next valuable step. You have now built a brand through personal branding that your viewers want to be seen with. Now you can choose to sell merchandise to your viewers.

Reuse videos

You can post your videos to multiple social media channels to make money or create more brand awareness. You can also refer in your current videos to old videos, so that with your old content there is again an upward trend in views.

Royalties

Your brand stands like a house. People want to benefit from this and incorporate your brand into their own content. You can ask for a fee for this. It is entirely up to you, but this is not an unimportant way to make money on YouTube.

Photo by NordWood Themes on Unsplash.

Using YouTube for your business

YouTube doesn’t have to be just a source of income for individuals; businesses can benefit from it as well. There are several ways you can use your business to make money from YouTube.

Ads

These days, when you watch a video on YouTube, advertisements are a must. A company is given a few seconds to a minute to pitch a product in a video. The viewer can choose to click on the ad or continue watching their video. Whatever the viewer chooses, they have seen your brand. When they see your brand passing by more and more on YouTube, they will be more likely to purchase your product or service.

The social media advertising blog takes a closer look at this.

Sponsor

This point has been discussed before in the blog only from the point of view of the YouTuber who is being sponsored. It also has many advantages for companies. As a company you can approach YouTubers who fit your product or service with a high number of subscribers and ask for a collaboration. They will then advertise your product or service. In this way you reach a large number of your target audience.

Content marketing

You can choose to create a YouTube channel or another video platform for your business. Here you can post content for personal branding and the popular how-to’s about your products. By using moving images you create more clarity for your target audience, which leads to more trust.

In the blog content marketing this is discussed in more detail.

Take these points into account in the marketing plan of your company! You can make money through YouTube. Often it will be indirect, but the results are great. Just watch!

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